Cat Protection Scioety
Every year, more than 50,000 kittens in Australia are born without homes, largely because so many of the country’s cats remain undesexed. To tackle this crisis, Ansell teamed up with the Cat Protection Society on a campaign designed to raise awareness and drive action. By shining a light on the scale of the problem and offering a clear solution, the work reframed desexing not just as responsible ownership, but as a vital step toward protecting Australia’s feline future.
